Explore Australia’s diverse and thrilling wine scene at ProWein 2020

19 Feb 2020
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Wine Australia returns to ProWein 2020 in Germany with its biggest contingent of 96 producers, a diverse range of more than 500 wines and an exciting programme of events.

Producers from 32 regions across Australia will be pouring their wines at ProWein in Düsseldorf, Europe’s largest wine fair over 15 – 17 March, which attracts more than 60,000 trade guests from around the world.  

Trade professionals are invited to visit Wine Australia (Hall 9, Stand F06) to explore many of Australia’s 65 unique regions, from the iconic to the lesser known, from Barossa Valley, Yarra Valley and Margaret River, to Orange, Pyrenees and Pemberton. The wine line-up features 35 different grape varieties, from classics like Chardonnay, Shiraz and Cabernet Sauvignon to alternatives such as Assyrtiko, Fiano, Nebbiolo and Saperavi.

Wine Australia will run 12 on-stand events including ‘Iconic Shiraz’ presented by Henschke winemaker and family member Johann Henschke, ‘Sparkling Australia’ by Thomas Curtius MW and ‘Margaret River – a look at our iconic Chardonnays’ by Madeleine Stenwreth MW, plus a master class in the Forum in Hall 10, ‘McLaren Vale – championing sustainability’ by Sarah Ahmed, The Wine Detective.

Producers returning to ProWein to showcase new releases and the latest vintages include d’Arenberg, Gemtree Wines Organic and Biodynamic, Jim Barry Wines, Kay Brothers, Langmeil and more. Exhibiting on Wine Australia’s stand for the first time are Henschke, Kangarilla Road, Lambert Estate Wines, Maxwell Wines, Mitolo Wines and Seppeltsfield amongst others.

Wine Australia’s Chief Executive Officer, Andreas Clark said ProWein is one of the biggest and most important events in Wine Australia's global calendar.

'Australia’s presence at the renowned ProWein Düsseldorf has grown in significance over the years and we’ve seen a repeat crowd of trade and industry that are highly engaged in fine Australian wine.

This milestone event for Australia continues to challenge the perceptions of, and building demand for, our diverse and unique wines.’

Mr Clark and Wine Australia’s General Manager Marketing Stuart Barclay will be on the stand on 15, 16 and 17 March, and they will be joined by the Ambassador of Australia to Germany H.E. Ms Lynette Wood on 15 March.

From 13 brands in 2010 to 96 brands in 2020, the Wine Australia stand at ProWein has grown significantly over the last decade.

For more details about Australian wine at ProWein, the full list of wineries, wine list, floor plan and programme of events, please visit: https://www.wineaustralia.com/whats-happening/events/prowein-2020-germany/attend


For media enquiries please contact

Emma Baumann

PR and Communications Manager, Wine Australia

Phone: +44 (0)207 438 4669   Mobile: +44 (0)759 083 4514

Email: emma.baumann@wineaustralia.com

 

For information about ProWein please contact:

Camilla Coste

Marketing Project Manager EMEA, Wine Australia

Phone: +44 (0)207 438 4667   Mobile: +44 (0)759 802 0910

Email: camilla.coste@wineaustralia.com

 

About Wine Australia

Wine Australia supports a competitive wine sector by investing in research, development and extension (RD&E), growing domestic and international markets, protecting the reputation of Australian wine and administering the Export and Regional Wine Support Package.

Wine Australia is an Australian Commonwealth Government statutory authority, established under the Wine Australia Act 2013, and funded by grape growers and winemakers through levies and user-pays charges and the Australian Government, which provides matching funding for RD&E investments.

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