Consumer wine consumption behaviour during and post COVID-19 in South Korea, China and Japan
Wine Intelligence CEO Lulie Halstead is back! This time Lulie will present findings from the latest Wine Intelligence Covid-19 impact reports for South Korea, China and Japan.
Based on data collected in late March and April 2020, she will review how wine consumers’ behaviours and attitudes have changed - or not, as a result of the impact of COVID-19. In addition, Lulie will review how consumers anticipate their lifestyles, behaviour and drinking habits will both change and be prioritised post lockdown. She will share insights on what wine businesses can proactively do to build for the future.
A recording of this webinar will be accessible by Australian wine sector levy payers only. If you are located outside of Australia and would like further details of other Wine intelligence Covid-19 related webinars in your market please contact your local Wine Intelligence representative or visit the Wine Intelligence website.
Speaker
Lulie Halstead
Lulie is co-founder and CEO of Wine Intelligence and regarded as a leading thinker in the world of wine business strategy. Prior to co-founding Wine Intelligence, she developed expertise in the wine industry, with hands-on roles in importing, marketing & retailing. She is an established marketing academic, focusing on wine consumer behaviour and continues to teach and supervise on Master’s programmes around the world. Alongside her passions for food and wine, she focuses on exploring what makes consumers behave the way they do. She specialises in qualitative research practices and trend research, constantly developing new ways to uncover the processes of the subconscious mind. Lulie is a frequent and valued speaker at many international wine industry and academic conferences around the world. She holds a Master’s in marketing from Kingston Business School, and is a Certified Member of the Market Research Society.