Le Salon International des Vins et Spiritueux de Quebec (SIVSQ)

Canada
Le Salon International des Vins et Spiritueux de Quebec (SIVSQ) 28 - 30 Apr 2017
Quebec City, Quebec $350

Le Salon International des Vins et Spiritueux de Quebec (SIVSQ) is a large internationally focused wine and spirits show in Quebec City that attracts 15,000 attendees (including 1000 trade) over 4 sessions between April 28 and 30.

Wine Australia has purchased a 10x10 booth and will pour up to 16 wines showing the diversity of varieties, regions and styles. The booth will be staffed by Wine Australia.

Hosted by Le Salon International des Vins et Spiritueux de Quebec (SIVSQ)

Register for North America market programs.

Register by: 26 March 2017
Payment by: TBC

Please refer to Terms & Conditions

Participants

Brands (new to QUEBEC MARKET or NEW to Canadian market)
Brands (existing in market)
Regions - A region could own the booth for the full UPA cost but the wines would need to come from within Quebec and other provinces in Canada.
States - A region could own the booth for the full UPA cost but the wines would need to come from within Quebec and other provinces in Canada.

Audience

Consumers, On-premise trade

Cost (AUD) ex GST

$350 Per SKU

Why participate?

  • Wineries: you can send wine in from out-of-province for this show (see wines section below).
  • Wineries: use this show to present new products to Quebec City trade and agents (if you don’t currently have representation in market).
  • Wineries & Agents: Complement your showing (or your winery’s showing) by having additional SKUs at the Wine Australia booth.
  • In 2015, 1 in 2 trade attendees made purchases on the tasting room floor.
  • 54 % of professionals questioned say they were at the salon to try out new products (new vintages, etc.)
  • 14 % of trade were SAQ staff

 

Wines

Will be sent directly to SIVSQ and be delivered to the show booth prior to the first session (delivery address will be provided with confirmations). The wines do not already have to be available in Quebec:

  • They can be wines already available in Quebec through your agent.
  • They can be from your agent in any other Canadian province and shipped in.
  • They cannot be direct from Australia, but can be sent to your Quebec agent (work those details through with them) or to your agent in another province and shipped direct to the show.
  • A range of wines will be considered, but ideally they will be regional and over $15 retail. However, products outside of this range will be considered.
  • 6-12 bottles per SKU is required (final number of bottles required will be determined when the final number of participating wines is known)

 

Schedule

Public Sessions
    Friday, April 28: 4 pm to 9 pm
    Saturday, April 29: 12 to 8 pm
    Sunday, April 30: 12 noon to 5 pm
Trade Session
    Friday, April 28: 12 am to 4 pm

What do you get for your investment?

  • Event management by Wine Australia
  • Exhibitor space 10x10 corner 
  • Glassware
  • Marketing materials
  • Signage
  • Spittoons
  • Staff
  • Theming
  • Wine delivery/transport costs – within Quebec from SIVSQ storage to the festival venue (costs to ship to SIVSQ storage from within or without Quebec are assumed by winery/supplier)
  • Other bi-lingual staff person

What does success look like?

Participating in this event may help you and your brand:

  • Find an importer
  • Network with influential trade  
  • Reach consumers

Special conditions

  • Bottles required per SKU 6-12 (will be determined when final number of participating wines is known)
  • Participants 10  minimum
  • Participants 16 maximum


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