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Wine Australia
Overview Exhibit
ProWein 2024 Germany
Overview Exhibit

ProWein 2024 Germany

10 - 12 Mar 2024 Germany
10 - 12 Mar 2024
Details &
registration
Germany

ProWein is the world’s biggest trade fair for the wine and spirits industry, held annually in Düsseldorf in Germany. The fair attracts visitors from across the world, including major buyers from Europe, UK, USA, Canada and Asia.

Wine Australia will be returning to ProWein in March 2024, with a large stand in the middle of the Australian area, generating excitement for the category and attracting a high calibre of visitors. 

The stand will feature winery booths, meeting space, and an educational and events area. On the stand guests can participate in regional tastings, master classes and informal networking sessions.

More information about Wine Australia's stand at ProWein is coming soon.

Events every day
Regional tastings, master classes, networking
New discoveries
Wineries new to market and seeking distribution
Meeting area
Meet and catch up with producers
More than 700 wines
From wineries across Australia

Contact

For more information, please email Stefanie von Appen, Events and Project Manager UK/EMEA, europe@wineaustralia.com. 

Germany
10 - 12 Mar 2024
Add to calendar
Hall 14, B10-B20 and C10-C20, Messe Düsseldorf
"“The Wine Australia stand was extremely busy, well organised, and there was a large array of producers eager to connect in the global marketplace thus leading to fruitful and productive business meetings.”
Sarah Nagel, Park Street Imports
“Wine Australia’s events at ProWein, especially the Sneaky Tasting, enabled high-calibre professionals from all over the world to taste young and mature versions of Australia’s great classic wines as well as some of the hottest new styles.”
Madeleine Stenwreth MW, Wine Consultant
“ProWein is one of those fairs we keep coming back to. A way of showcasing our wines on the global stage, meeting existing partners and finding new relationships and opportunities. It’s been a fantastic fair for us – excellent quality visitors, valuable meetings and a buzzing atmosphere on the Aussie stand.”
Fiona Findlay, Voyager Estate
“I’ve had productive meetings with distributors in Europe and Asia, with opportunities opening up in several markets. The icing on the cake was a handshake with a leading UK distributor on the second day of the fair. What a brilliant result from my first ProWein!”
Ian Batt, Small Things Wine
“I had very positive conversations with buyers from across the world including the Nordics, Iceland, Greece and Thailand. There’s renewed energy and a new mindset to Australian wine, trade were open to explore new opportunities and more premium offerings.”
Philip Jeffries, d’Arenberg
“This was my first time at ProWein and it was beyond my expectations. A must-do event and I'm in for next year.”
Richard Dolan, Bec Hardy Wines

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