An indication of alcoholic strength on wine labels is mandatory in most markets.
However, there is also a level of tolerance applied to the difference between the labelled alcohol content and actual alcohol content to account for variations in testing methods and different alcohol concentrations resulting from different blends.
In Australia, the tolerance is 1.5 per cent (above or below) for table and sparkling wine, and 0.5 per cent for fortified wine. Therefore, it is permissible for a table wine labelled as ’13 per cent alc/vol’ to be as low as 11.5 per cent, or as high as 14.5 per cent.
It is a condition of export that wines must first and foremost comply with Australian labelling rules. However, internationally, the labelling rules relating to tolerances for alcohol statements vary from market to market.
Wine Australia’s export assistance team has created the below summary of alcohol labelling tolerance for 33 markets. Where alcohol tolerances for specific markets are not listed, exporters should consult with their agent or importer in the market.
Wine Australia publishes Export Market Guides for the below markets. The Guides include market-specific requirements, duties and taxes, wine standards, labelling requirements, and import and certification requirements.
The Export Market Guides are an essential reference point and Wine Australia’s export assistance team are available for any additional exporting queries for the Australian wine sector.
Click here to view or download the alcohol tolerance table.
| Market | Tolerance (%) | Notes |
| Australia | 1.5 | Table wine |
| | 0.5 | Fortified wine |
| Brazil | Not Specified – contact importer/agent in market | |
| Cambodia | Not Specified – contact importer/agent in market | |
| Canada | 1 | For wines below 16% |
| | 0.5 | For wines above 16% |
| Chile | 0.5 | See guide for more information on types of products |
| China | 1 | |
| European Union (EU) | 0.8 | |
| Fiji | 1.5 | |
| Hong Kong | 1.5 | |
| India | 1.5 | |
| Indonesia | Not Specified – contact importer/agent in market | |
| Japan | 1 | The label must list the ethyl alcohol content at 15°C as a percentage of total volume rounded to the nearest percentage point. Specific formatting applies to alcohol labelling, see export market guide for more information |
| Korea | 0.5 | |
| Malaysia | Not Specified – contact importer/agent in market | |
| Mexico | Not Specified – contact importer/agent in market | |
| Myanmar | 1.5 | |
| New Zealand | 1.5 | Table wine |
| | 0.5 | Fortified wine |
| Nigeria | 1.5 | |
| Norway | 0.8 | |
| Papua New Guinea | 1.5 | |
| Philippines | Not Specified – contact importer/agent in market | |
| Qatar | 1.5 | |
| Russia | 1 | For wine, sparkling wine, semi-sparkling wine and carbonated wine |
| | 0.5 | For aromatised wine, special wine & special fruit wine |
| Singapore | 1.5 | |
| South Africa | 1 | |
| Sri Lanka | 1.5 | |
| Switzerland | 0.5 | |
| Taiwan | 1 | Alcohol products other than distilled spirits including wine |
| | 0.5 | Distilled spirits |
| Thailand | Not Specified – contact importer/agent in market | |
| Turkey | 0.8 | For table wines aged 3+ years claiming a vintage |
| | 0.5 | For all beverages with an alcohol content of > 1%, see export market guide for specific formatting |
| UAE | 1.5 | |
| United Kingdom | 0.8 | |
| USA | 1.5 | For wines below 14% alcohol by volume |
| | 1 | For wines above 14% alcohol by volume |
| Vietnam | Not Specified – contact importer/agent in market | |