Export Market Guide - China

To view this content, you must be an Exporter or Levy payer.

Please proceed to your account to update your details to access.

Regulatory information for exporting wine to China, including the regulatory environment, duties and taxes, and wine standards.

China has signed Free Trade Agreements (FTA) with Chile and New Zealand which has resulted in the significant reduction of import duties for products originating in these countries. In April 2005, Australia and China agreed to commence negotiations on a FTA. The China-Australia Free Trade Agreement (ChAFTA) was signed on 17 June 2015 and came into effect December 20, 2015. Upon entry into force, ChAFTA will deliver substantial benefits for the Australian economy, building on this highly complementary relationship.

Local awareness of Australian premium wine has improved due to increasing bilateral business between China and Australia. Promotion and education of Australian wine products from the Australian wine industry will certainly help expand the market and increase market share. The Chinese demand for premium wine is evident with strong growth in the higher price segments. There is a move towards Westernisation and a strong appeal towards foreign products which, in conjunction with wine education, should result in the development of a wine appreciation culture in China. This transition is likely to take some time however.

Download the latest China Export Market Guide in Chinese:

Regulatory environment

Laws relating to wine are administered by the General Administration of Quality Supervision, Inspection and Quarantine (AQSIQ) of the People’s Republic of China and The Ministry of Health. The legal framework for food safety in China is governed principally by the Food Safety Law 2015 and the Import and Export Commodity Inspection Law. On 14 August 2017, China notified the World Trade Organization of the Regulations on the Implementation of the Food Safety Law of the People's Republic of China (Revised Draft). Further information will be provided.

The Ministry of Health administers GB7718-2011, GB2758-2012, GB272-2012 and GB2760-2015 while the AQSIQ administers GB15037-2006 and GB10344-2005. 

The regulatory framework is established under the following national standards:

  • GB2760-2015 – National Food Safety Standard for Usage of Food Additives
  • GB7718-2011 – National Food Safety Standard for the Labelling of Pre-Packaged Foods
  • GB2758-2012 – National Food Safety Standard on Fermented Alcoholic Beverages
  • GB15037-2006 – National Standard for Wines
  • GB10344-2005 – General Standard for the Labelling of Pre-packaged Alcoholic Beverages
  • GB 2762-2012 – Maximum Levels of Contaminants in Food

Import procedures for the Chinese market

View more

Duties and Taxes for the Chinese Market

View more

Labelling Requirements for the Chinese market

View more

Wine standards for the Chinese market

View more