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Unearth new Australian gems at London Wine Fair

25 May 2022
tagged with United Kingdom UK London

Australian wineries will travel en-masse to the UK for the first time in more than two years to pour wines, tell stories and meet the trade at the London Wine Fair from 7-9 June 2022.

Twenty-nine Australian wineries from Victoria, South Australia and New South Wales are expanding into the UK and are seeking importers, with winemakers, winery owners and principals flying over to participate in the London Wine Fair’s Wines Unearthed new-to-market area. 

Laura Jewell MW, Wine Australia’s Regional General Manager UK EMEA, said the Wines Unearthed area is a fantastic opportunity for buyers to discover new Australian wine brands.   

“Our producers are excited to be personally introducing their wines to trade in the UK. These new-to-market wines give an excellent snapshot of the current, vibrant wine scene in Australia. From elegant sparkling wines to racy Riesling, classic Cabernet and old vine Shiraz, to alternative varieties and innovative styles, there’s a perfect fit for every buyer and every portfolio.”

Aussie highlights at Wines Unearthed: 

  • Pioneering winemakers and winery owners – Tom Keelan (The Pawn), Natalie Pizzini (Pizzini Wines), Madeleine Marson (Vinea Marson), Jo Irvine (Levrier Wines), Brett Hayes (Hayes Family Wines) and many more.
  • 40 different grape varieties, including Aglianico, Fiano, GrĂ¼ner Veltliner, Nebbiolo, Nero d’Avola, Sangiovese, Saperavi, Tempranillo and Petit Meslier.
  • Sparkling wines from Adelaide Hills, Eden Valley, King Valley and Alpine Valleys.
  • Classic and contemporary fine wines, from cool climate single vineyard Chardonnay to dry-grown old vine Shiraz.
  • Low and no alcohol (NOLO) wines, certified organic producers, and wines from Sustainable Winegrowing Australia members.
  • ‘Unlock Victoria’ and the state’s wines – participants can pick a key to open a safe near stands 113-117 and 144 to win a fantastic prize including one of three Big Green Egg barbecues and a range of Victorian goodies.

Find the Australian wineries in Wines Unearthed on stands 113a – 154b, and meet the Wine Australia UK team on stand 152a. For more information and the list of Australian producers at Wines Unearthed, please visit

For media enquiries please contact

Emma Baumann, PR and Communications Manager, Wine Australia
Phone: +44 (0)759 083 4514

About Wine Australia

Wine Australia supports a competitive wine sector by investing in research, development and adoption (RD&A), growing domestic and international markets and protecting the reputation of Australian wine.

Wine Australia is an Australian Commonwealth Government statutory authority, established under the Wine Australia Act 2013, and funded by grape growers and winemakers through levies and user-pays charges and the Australian Government, which provides matching funding for RD&A investments.

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This content is restricted to wine exporters and levy-payers. Some reports are available for purchase to non-levy payers/exporters.