Australian Wine Tasting Tokyo 2023

An in-person event, Australian Wine Tokyo Tasting 2023 is designed to drive trial and experience of Australian wines distributed in Japan, targeting 400+ influential wine trade and media.

Following the success of Australian Wine Tasting Tokyo 2023, this is a valuable opportunity to continue to build trade relationships and drive interest in Australian wines in Japan. The day will comprise of a tasting with targeting 80+ wineries, three masterclasses conducted by Master of Wine Richard Hemming (Asia Head of Wine, Pall Mall 67), and a commercial lens to support trade guests to in-sell and promote Australian wine. Join us to showcase Australian wines in Japan, and the people, places and stories that make our wine unique.

Why participate?

Participating in this event via your importer will:

• give your brand exposure to an expanded pool of potential new customers
• raise awareness of the variety of Australian wines already available in the Japan market
• provide your importer support by participating in an Australian organised event for promotion of their wine portfolio
• offer the chance for you to take advantage of Japan’s re-emerging tourism sector where international tourists will be looking for Australian wine options on menus at the multitude of quality restaurants

Participation criteria

• Registration for participation will be managed by the wineries for this event, however we request that you speak with your importer to confirm their support prior to registration. Your importer needs to be available to represent you on the day, and samples should be arranged through your importer. 
• Participation is only open to wine producers as well as agents, distributors or exporters, and importers working directly with the winery/ies.
• Winery brands only (no private labels, bulk wines, export-only labels, OEM etc.)
• Brands must demonstrate existing sales in the Australian domestic market.
• At least one wine from each brand to be showcased has received 90 points and above from a widely recognised and reputable third party.
• Participation may be subject to a maximum number of tables. Wine Australia will represent its stakeholders fairly and endeavour to meet all space requests.
• Participation is at the discretion of Wine Australia.

Registration

Registrations for this event closed 31 June 2023. For any enquiries, please contact asia@wineaustralia.com.