ProWein is Europe’s most important wine event, attracting more than 60,000 visitors from across the world, including major buyers from Europe, USA, Canada and Asia.
From 13 wineries in 2010 to more than 80 wineries in 2020, the Wine Australia stand at ProWein has grown significantly over the last decade. The stand is in the middle of the Australian area, creating a loud message for the category and attracting a high calibre of visitors.
The stand features producer booths, an educational and events area, a free-pour tasting zone and expansive meeting space. On the stand guests can also participate in regional tastings, master classes and networking happy hours.
More information about the programme