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Wine Australia
Overview Exhibit
Toronto Winter Trade Tasting 2020
Overview Exhibit

Toronto Winter Trade Tasting 2020

28 Jan 2020 Toronto Attending: Local trade and media Exhibit
28 Jan 2020
Details &
registration
Toronto
Attending: Local trade and media
Exhibit
Exhibit

Our annual Toronto Winter Trade Tasting returns in 2020 on January 28th. This is the biggest showcase of the year for Australian wine in Ontario and brings together wineries from all across Australia.

The walk-around trade tasting will host top trade from across the Greater Toronto Area, where they can explore the exciting Australian wines available in market. Mark Davidson will host a seminar for 60 Tier-A trade before the walk-around commences. A new feature of the event in 2020 will be the introduction of a consumer walk-around tasting in the evening. Wine Australia will partner with Tourism Australia and the Australian Consulate to bring a fantastic group of Toronto-consumers to taste through and experience the impressive array of Aussie wines on offer.

Top trade and media
150-200 top Toronto trade and media are expected to attend the trade tasting
VIPs at seminar
60 VIP trade and media will attend an Australian seminar hosted by Mark Davidson

Contact

For more information about the Toronto Winter Trade Tasting 2020, please email Annie Dingwall at annie.dingwall@wineaustralia.com

Toronto
28 Jan 2020
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The Great Hall- 1087 Queen Street West Toronto, ON
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Frequently asked questions

About Toronto Trade Tasting 2020

Q
How does wine submission work?
A
  • A diverse submission of wines (and vintages) is requested because the more regions we can represent, the better the education for guests.
  • Wineries can own a full table, or agents can share a table between multiple wineries. 8 is the maximum number of SKUs at a full table.
  • Tables/Products will be subject to confirmation.
Q
What can attendees expect?
A

Guests will walk into the main floor with their glass and detailed tasting booklet. They will choose a starting point in the room and taste from table to table. Wine Australia staff will be on hand to expand upon regional education. Agents and principals will stand at the tables or walk about the room to speak to their wines. There will be some ‘somm’s choice’ focus tables represented by Toronto sommeliers from a recent visit to Australia.

Q
What regions will be represented?
A

As many as possible depending on wine submissions. We typically represent 20-30 regions at tastings of this size. Moving to this new format means we will hopefully grow that number as well as showcase many more examples from some smaller regions.

Q
What type of collateral will be provided?
A

Winery tables will be outlined and cross-referenced with a region and subregion table of contents; showcased both in the booklet and displayed on collateral throughout the room.

Q
What will we get for our investment?
A
  • Event management and regional education by Wine Australia
  • Exhibitor space to show wines
  • Access to buyers, product managers, store managers and media
  • Public relations and social media support by Wine Australia
  • Profile of wines and company in relevant marketing materials
  • Photography
  • Glassware & Spittoons
  • Signage
Q
Who is being invited to the event?
A

A target audience of 150+ Ontario trade including wine directors, retail/grocery buyers, on-premise buyers, educators, and print and online media.

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