Grapegrowing, winemaking and wine-related tourism contributes $51.3 billion to the Australian economy and supports more than 200,000 jobs, according to the Economic Contribution of the Australian Wine Sector 2025 report released by Wine Australia today.
Thanks to funding from the Australian Government, Australian winegrape growers are set to benefit from commercialisation of an infield monitoring system that informs growers in real-time whether the smoke from a bushfire or controlled burns is likely to taint their winegrapes.
Some of life’s best memories aren’t planned. They’re created over a spontaneous catch up with mates, a long Sunday lunch, or a backyard BBQ where the conversation flows. Whatever the occasion, there’s an Australian wine to fit the moments that matter. As part of a new campaign bringing Australian wine to more occasions, this competition is inviting Aussies to share the meaningful moments they enjoy with a glass of local wine.
A fresh new message is inviting Australians to see wine differently. Not only as something for celebrations and more formal occasions, but as something to share alongside the smaller, unscripted moments too. Australian wine is made for the moments that matter, and whatever the occasion, there’s no need to look further than Australian because ‘We make a wine for that.’
In the 12 months ended June 2025, Australian wine exports increased by 13 per cent in value to $2.48 billion and 3 per cent in volume to 639 million litres, according to Wine Australia’s Export Report released today. The average value of exports increased by 10 per cent to $3.88 per litre Free on Board (FOB).
London and Edinburgh were abuzz this month with more than 1000 people flowing through the doors of Wine Australia’s annual Australia Trade Tasting across the two cities.
The United Kingdom (UK) is the third largest importer of wine in the world and is the biggest destination for Australian wine exports by volume.
In the January edition of Exporter News, we discussed potential labelling changes that would be needed for wine sent either to the United Kingdom (UK) and/or the remaining European Union (EU) members once the UK left the EU.
In our last Exporter News, we provided advice on how to indicate the details of the importer on a wine label once the United Kingdom (UK) has departed from the European Union (EU).
Mid-winter in Australia is not usually associated with the vibrancy and excitement of the wine season at its full height – our vines are dormant, preparing spring and a fresh vintage in the summer.
On 1 August 2023, wine sold in the United Kingdom started being taxed on the level of alcohol in the product, rather than by volume. This has already had an impact on the level of alcohol in wine sold in the UK, including Australian products. This Market Bulletin will give an overview of the duty changes and how they are already impacting on exports and retail sales.
The United Kingdom is Australia’s number one export market by volume and Australian wine is well known in the market, especially in the off-premise. As such, Australian wine’s performance in the market is closely tied to the large-scale factors impacting the market – such as inflation and declining disposable income, increasing alcohol duties, and declining wine consumption per person. Wine Australia’s newly released UK Market Update report provides a detailed analysis of these trends for current and prospective Australian wine exporters. This Market Bulletin will highlight key parts of the report.
Together, the Nordic markets of Denmark, Finland, Norway, and Sweden represent 30 million litres of Australian wine exports – about 5 per cent of the volume exported in the 12 months to June 2024. As wine markets around the world adjust to consumer trends and spending, the Nordic markets are not immune and this Market Bulletin will highlight some of these latest trends.
Denmark and Sweden are the sixth and fourteenth largest export markets respectively for Australia by volume, making them important to total export performance. This Market Bulletin will highlight the latest trends impacting wine consumption in these two countries, and how they compare to Australia’s other key markets.
In last week’s bulletin, we examined South Korea, a wine market ranked as the second most attractive in the world, according to the Global Compass 2020 published by Wine Intelligence. This week we delve into another growing market, Poland.