Photo: Andre Castelluci / Wine Australia

Aussie Wine Week 2018

New York
10 - 14 Sep 2018 New York Trade, consumers & media Exhibit
Event finished
10 - 14 Sep 2018
Details &
registration
New York
Trade, consumers & media
Event finished

Retailers and restaurants across New York City celebrated the second annual Aussie Wine Week on 10–14 September 2018.
The week-long event featured 11 Australian winemakers and an expanded line-up of trade and consumer events – all of which were designed to drive awareness of Australian wine in the USA market.

Wine Australia invested additional funding in 2018-19 to expand activities across the week, extend on-premise engagement, enhance social, public relations and media activities and reach a broader consumer audience. The expanded program was part of a concerted effort to drive demand for Australian wine in the USA, supported by the Australian Government’s $50 million Export and Regional Wine Support Package

There was also investment in planning and logistics in 2018-19 to expand the event even further in 2019-20, with plans to get more than 100 Australian wineries in-market for the inaugural Aussie Wine Month USA in September 2019. Wine Australia coordinated with importers, distributors, wineries and venues, with a view to hitting the USA market en masse in 2019 with a series of showcase events, including a second edition of Australia Decanted.  

Highlights of Aussie Wine Week 2018 included:

  • a record number of retailers conducted in-store consumer tastings throughout the week
  • a distributor brunch, where stakeholders enjoyed a sneak preview of what’s in store for the inaugural Aussie Wine Month 2019
  • consumer/VIP Media tasting function in New York City
  • social media campaign in the USA to seed key messaging around Australian Wine Made Our Way
  • on-premise activation in New York and other USA cities to drive consumer awareness, and
  • Australian Wine Made Our Way tasting for trade in New York.

Media release

14 September 2018 – New York City embraces Aussie Wine Week 2018

Australian winemakers who participated in Aussie Wine Week 2018

  • Cameron Ashmead, Elderton Wines
  • Reid Bosward, Kaesler Winery
  • Peter Dillon, Handpicked Wines
  • Steph Dutton, Penfolds
  • Dean Hewitson, Hewitson Wines
  • Andrew Higgins, McWilliams
  • Steve James, Voyager Estate
  • Ray Nadeson, Lethbridge Wines
  • Paul Smith, Wirra Wirra
  • Damon Koerner, Koerner Wines
  • Fergal Tynan, Thistledown Wines

Australian Wine Made Our Way Trade Tasting

Download the list of brands that were showcased at the Australian Wine Made Our Way Trade Tasting.

Contact

Download the Aussie Wine Week Q&A

For more information about Aussie Wine Week 2018 in New York, please email usa@wineaustralia.com

10 - 14 Sep 2018
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New York (several venues)
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Program of activities

Wednesday 12 September

11.00am - 4.00pm Australian Wine Made Our Way Trade Tasting & Seminar

Presented by
Wine Australia

Wine Australia's largest annual New York trade tasting, featuring 300 Australian wines from over 30 different wine growing regions.

The tasting and seminar is open to trade and media only. 

Download the list of participating wineries.

11.00am - 12:30pm Seminar 'Global Comparative Tasting: Chardonnay' (invite only)

1.00pm - 4.00pm Walk-Around Tasting Register for the trade tasting here

Where: Metropolitan Pavilion: 125 W 18th St, New York, NY 10011 (Google Maps)

 

5.00pm - 8.00pm Retail Taste-Around

Presented by
Wine Australia

Australian wine's first ever New York Taste-Around. Over 30 New York retailers will be showcasing Australian wines available in the New York market. 

To see a list of participating locations please visit: resy.com/aussiewineweek2018

Open to consumers, trade and media

Restaurant partnerships

All week, restaurants across New York will be offering uniquely Australian food and wine pairings. To see a list of participating restaurant and make reservations please visit: resy.com/aussiewineweek2018

Thursday 13 September

6.00pm - 8.00pm Corkbuzz Tasting

Presented by
Corkbuzz

Corkbuzz is partnering with Wine Australia during Aussie Wine Week to host a walk-around tasting of Australian wine with winemakers and educators. 

Where: Corkbuzz: 13 E 13th St, New York, NY 10003 (Google maps)

To register please visit: resy.com/aussiewineweek2018

Open to consumers

8.00pm - 10.00pm Terroir Tribeca Tasting

Presented by
Terroir Tribeca

Terroir Tribeca is partnering with Wine Australia to host a consumer tasting featuring classic and contemporary Australian wines. 

Where: Terroir Tribeca: 24 Harrison St, New York, NY 10013 (Google maps)

10.30pm - late The Aussie Wine Gospel According to Paul

Presented by
Paul Grieco of Terroir Tribeca

At 10.30pm, Terroir Tribeca will open up to trade for a late night tasting and networking event featuring special bottles of rare Australian wines.

Trade, invite only. 

Where: Terroir Tribeca: 24 Harrison St, New York, NY 10013 (Google maps)

Restaurant partnerships

All week, restaurants across New York will be offering uniquely Australian food and wine pairings. To see a list of participating restaurant and make reservations please visit: resy.com/aussiewineweek2018

Friday 14 September

10.00am - 12.00pm Wine Australia Industry Brunch

Presented by
Wine Australia

Where: Refinery Rooftop: 63 W 38th St, New York, NY 10018

Open to distributors and stakeholders, invite only.

Restaurant partnerships

All week, restaurants across New York will be offering uniquely Australian food and wine pairings. To see a list of participating restaurant and make reservations please visit: resy.com/aussiewineweek2018

What's happening during Aussie Wine Week 2018

Retail Taste-Around
Australian wine's first ever New York Taste Around
Corkbuzz Tasting
Walk around tasting featuring Australian wines from historical to avant-garde
Trade Tasting
Wine Australia's largest annual New York trade tasting
Terroir Tribeca Tasting
Consumer and late night trade tasting
Restaurant Partnerships
Offering uniquely Australian food and wine pairings

Related information