This page provides information for exhibitors participating in the China Roadshow 2019. Please be sure to check back here regularly as more information will be posted here regularly to assist you.
The annual China Roadshow offers Australian wineries an opportunity to connect with influential Chinese importers, distributors, wholesalers and media to drive awareness and increase export sales of Australian wine. In 2019, the China Roadshow will travel to three Tier 2 cities, Tianjin, Hangzhou and Kunming and one Tier 1 city, Shenzhen. Wine Australia and its partners aim to attract 4,000 delegates in 2019, from importers, distributors, wholesalers, sommeliers, buyers, media, influencers and VIP consumers.
Wine businesses and brands participating in China Roadshow 2019 can be found here.
Participating in this event may help you and your brand:
- Find an importer
- Generate new business leads – on-premise
- Generate new business leads – off-premise
- Network with influential trade
- Reach consumers
Expressions of interest & registrations
We are no longer taking expressions of interest or registrations for China Roadshow 2019. This event was promoted to Australian wine businesses from 17 April 2018 via the Wine Australia website, marketing newsletters and regional communications.
Expressions of Interest opened: 17 April 2018
Expression of Interest closed: 5pm (AEDT), 2 November 2018
Registrations closed: 30 December 2018
Terms & Conditions and Special Conditions for China Roadshow 2019 participation.
Social media and WeChat
We have created a private group to assist all companies participating in the event. It's highly recommended you join this discussion group to stay up to date with news and announcements in real time. The Wine Australia crew will use this WeChat group once on-ground China to communicate with all Exhibitors.
To request the QR code to join this group, please email firstname.lastname@example.org
If your query is more general in nature, we suggest firstly reviewing our FAQs below.
If this doesn't answer your query, please email us at email@example.com